10 SEO strategies to increase traffic in 2018

Top 10 SEO strategies to increase website’s traffic in 2018

Every blogger has a dream to increase it website’s traffic. Here are 10 SEO strategies to increase traffic of your website. I think you would like to see your analytics topping the charts.

Imagine driving 10 times traffic you are currently pulling to your website. It makes significant difference if you are having more unique visitors to your website. It becomes easier for the sales of the product you are marking. Ultimate key to success in SEO business is grabbing high volumes of traffic from multiple sources.

To help you attain the purpose, I am writing this blog to help you get the 10x traffic with the top 10 SEO strategies to boost your website’s visitor count which are being used in the industry today.

 

Create Multiple Landing Pages Optimized for the Different Keywords

landing page

separate landing page for every keyword.

Here’s the deal. You can’t optimize single web page against multiple keywords. If you are trying to optimize single page for multiple keywords, I think you should probably drop the idea.

Try creating a separate landing page for one focused keyword. If you think its too much of a work then try writing blog around the keyword.

You may try same page style and template for different landing pages, but content needs to be different. Try writing content tailored accordingly to your keyword.

 

Infographics means great amount of traffic

Infographic done right can drive a huge amount of constant traffic toward your website for quite many years. Stack up more infographics and your rankings and traffic would improve as well.

Its age of viral media. Create an infographic regarding a timely topic, discussion. Try roping in authority websites to get it published or linked, it would boost your traffic multi folds. During the process, referral traffic sources have been crated that would automatically bring traffic to your website. Publish infographics regularly. Convince major websites to select it and see your traffic growing eccentrically.

 

Use Google Search Console to Find Keyword Opportunities

Have you every tried looking google search console data from sources? People really miss out the tools google provides you for your advantage.  Instead of third party auditors, you can be 100% sure that you are looking relevant and authentic data. Google Search Analytics is the best section from this. It shows you every keyword and all search entries that ended up on your website as organic search results.

This information can come handy to craft new ways for the keywords your website is already attracting traffic for.  If there are search terms that are gaining a lot of exposure, but not so good Click Through Rates (CTR), You might really need to change meta description and title of the page so this exposure can be solidified.

 

RankBrain is the Future

Future is all about AI and google is global leader. Here’s the definition of RankBrain according to forbes if you are interested.

Google Rank Brain

Google Rank Brain is the future.

“RankBrain is an artificial intelligence system that’s being applied to and used with Google’s current search engine algorithms to provide better results to user queries.”

Believe it or not, RankBrain has the ability to tell spam and bad content from good content just a human being. Try writing the stuff in a way like you are conversing with your audience.  Google is planning to penalize website’s ranking for not following the guideline I have just described above.
Brain Rank has the ability to evolve its skills and it would definitely going to get more intelligent and better over the period of time. Webmasters who would take the lead would be reward with good SERP positions.

 

Word count for blog post matters

I would really suggest the readers to keep an eye on the word count. For a good blog post, minimum word count is around 1600 to 1800 words. Most of the organic positions are occupied by the content with at least 1800-word count. It would be better to cross the average limit for improving your chances of getting ranked higher.

Forget the past where blog posts with count around 500 words shoot up to the top places. Google’s AI BrainRank is evolving and so does SEO. If you satisfy BrainRank and google, then you are definitely going to satisfy the visitors as well. You can create a decent conversation style blog about any topic and cover all the aspects and buzzwords for your visitors as well.

 

Internal Linking is Key to Success

You should get into habit of passing all of your URLs through MOZ’s Open Site Explorer (OSE) for not only creating high quality internal link profile but also, you get to know the pages with the highest Page Authority. Try finding the page who are sitting on the second page of search results. Link these pages to the ones with highest Page Authority one at a time. You’ll observe the spike in the traffic.

 

Multiple Keywords for Optimized Page Titles

I have suggested above that page should be optimized with just one keyword but here’s the thing; page title should be optimized for multiple keywords because page title is one of most important piece in page ranking and it helps to contribute with great volumes of traffic if done right. Organic traffic along with additional keywords can be pulled without compromising the main keyword.

Let me explain it with a real-life scenario here. Say you are optimizing a blog post for the keyword “Samsung Galaxy S8 Review”. Instead of just putting the “Samsung Galaxy S8 Review” on title, you can be created and say “Samsung Galaxy S8 Review and unboxing”. It would help the people who are finding the video of unboxing of the phone to your blog post in great numbers looking for images, videos and opinion about Samsung Galaxy S8.
You have optimized you post for the main keyword but by adding the “unboxing” label gives you a reason to add a youtube video or other multimedia content to your post which would serve your visitors better and attract the more traffic than just one keyword.

 

Outbound Link to High DA Sources

Just like a wise guy said you morph into a kind of five people you surround yourself with. In SEO world, this theory stands out to be truth. Don’t forget to identify at least 5 high authority website in your niche with consistent content being published that can be sourced and linked as a reference.
Do not link back a competitor. Choose news sites and information sites that churn out the news for your desired topics. Let’s have a look at a real-life scenario here. If you are a business advisor and write blog posts about the personal finance and ups and downs of business then following is the top 5 list.

  • Forbes
  • Inc.
  • Entrepreneur
  • Huffington Post
  • Fast Company

If you strategically throw one or two links from these websites into your blog post, it would help search engines understand the class of your website. Since BrainRank is evolving and it will be most likely judging your content, spamy or rubbish blog posts would be brushed aside and penalized while a very well-crafted content with relevant links would help your blog to win the trust of Google.

 

Publish Experts Opinions Style Posts.

How about coming up with a keyword that can work as a keyword as the title of your post, doing little research work, contact experts in your niche and persuade them to participate. Invite a dozen experts to provide their opinion on the said topic or question. Don’t forget to provide links to the experts’ profiles and social media account as it would motivate them to participate.

If you pull this process perfectly, not only there would be extra links but most importantly, very targeted traffic from several streams. You wont even have the trouble of sharing the post and spreading it across the platforms. Look for the mid-level experts that would be excited to be part of your feature and are usually happy to share it on their social media profiles.

 

Final Thoughts

You can grab traffic for your website all the time, if you do it right because your website is the most robust marketing tool your business has. It works day and night and it never asks for vacations or a day off. A basic SEO doesn’t do a miracle in the age of BrainRank. The tools that were working few years ago won’t be working anymore because SEO has evolved over the time.

Competition is getting arduous and there are plenty of people over social media and websites that are popping up for every niche out there so you are required to expand your SEO skills and focus on mastering the expert level tools. These strategies can save you a lot of money time and effort to increase your website’s traffic.

 

You can reach Waqas Yousaf through twitter @wiqi.
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Waqas Yousaf is Freelance Web Developer, Blogger, start-up manager and Co-Founder of wishdd.com.

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